In Cecilia’s role at LEGO she works closely with their many product teams, touchpoints and market representatives – driving the global strategy, development and operations of LEGO.com media channel. Cecilia has spent the last 14 years at the LEGO Group driving the company turnaround in areas ranging from new product development, consumer experience, consumer insight, digital marketing and business development. With a BA in Product Design from Central Saint Martins and a TRIUM Executive MBA from HEC Paris, NYU Stern School of Business and London School of Economics and Political Science, Cecilia bridges design and innovation with strategy and business development. In 2014 she was appointed Visiting Fellow to the University of the Arts London, Central Saint Martins in recognition for her achievements in these fields.

Beyond her work at the LEGO Group, Cecilia and her fiancée Jon have helped a social enterprise, Riders for Health, scale their impact and save millions of lives through developing a safe storage transport for AIDS samples, funded by the Clinton, Gates and Skoll Foundations. Cecilia has also worked with a children’s charity funded by the United Nations to empower young people to be the change they want to see in their local communities and tell stories that matter to them. She is forever curious about how play, learning and creativity support innovation and reaching our full potential as human beings.